Competitors

Competitor profiles are canonical competitive references. Each profile owns its sourced strengths, limitations, discovery guidance, supported claims, and prohibited claims. Audience bindings select relevant profiles through ordered competitor_ids; generated assets may activate competitor-specific language only when matching account or buyer-confirmed evidence establishes relevance.

Audience selection does not assert that every matching account uses or is evaluating the competitor.

Naming

Store one profile per file using its immutable ID:

C_<nnnnn>_<UPPER_SNAKE_NAME>.md

The filename stem must equal the profile's id. Do not store reverse audience references in a competitor profile.

Current records

ID	Competitor	Status
C_00001_GLOBAL_SHOP	Global Shop Solutions ERP	approved